CONCLUSION

• This evaluation demonstrates that I Quit! is popular/liked by young
people and the adults that work with them.

• It is used by a wide-range of professionals in the health, education,
welfare and youth services. It is considered to be a useful, flexible
resource as it can be used by individuals and groups, and can be used in a
variety of ways from information give-aways to structured sessions.

• No respondent in this survey had carried out a formal evaluation of I
Quit!

• Adult users/mediators assess its effectiveness by the demand for it, and
by the fact that young people find it acceptable and seem to engage with
its ideas and activities.

• I Quit! was liked, almost without exception, by all the young people
who were shown it as part of this evaluation. Though no-one said it had
led them to give up smoking, most said it had made them thinkabout
stopping.

• The majority of respondents (both adult mediators and young people)
think there are few anti-smoking materials available that teenagers
themselves find acceptable. Health promotion advisers and other
professionals are also unsure about what anti-smoking approaches work
with young smokers. Teenage smokers are not confident that they can
give up. In the light of this, professional respondents thought that teen
cessation strategies needed to be very wide-ranging and that I Quit! was a
very useful resource within such a strategy.